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Author: Iztok Franko

Airline UX Series: Mobile-First Design

Welcome to the fourth deep-dive in our Airline UX Series in partnership with 815Labs! This episode is particularly special, as it’s the first time we’ve taken the Diggintravel Podcast on the road, recording in the vibrant city of Belgrade. This setting allowed us to connect more personally with our guest, gaining deeper insights into his work and experiences. Our guest, Srdjan Prokić, Head of Ecommerce at AirSerbia,...

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Airline UX Design Teams

Welcome to the third deep-dive in our Airline UX Series in partnership with 815Labs! This series is all about bringing you firsthand insights from the most passionate UX leaders in the airline and travel industry. Our guest, Martyn Reding, Director of User Experience Design at Expedia Group, definitely fits that category. With experience in managing Digital Experience spanning from Virgin Atlantic to travel giant Expedia, as...

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Airline UX Series - Carlos Santana British Airways

Welcome to the second deep-dive in our Airline UX Series in partnership with 815Labs. The goal of this series is simple: to connect you with top UX leaders and experts and help you learn what makes great airline digital products. We’re thrilled to feature such a diverse lineup of passionate designers and industry experts. Speaking of passion, it’s hard to find someone as enthusiastic about both...

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Airline UX Series - Key UX Concepts

We’re excited to kick off a brand-new series, the Airline UX Series, in partnership with 815Labs. After our successful Airline Leaders Series where we explored high-level trends with digital leaders, we’re shifting gears to focus on something more practical – the complex world of airline UX. This series will delve deep into the heart of user experience design, breaking it down from all possible angles...

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Airline Digital Culture - LATAM CDO Ricard Vila

This episode of the Diggintravel Podcast was one of the most inspiring conversations I’ve ever recorded. Why? Because it’s not just another discussion about airline digital transformation or claims of becoming a digital airline. I’ve seen plenty of these in the past, and while many airlines talk about becoming digital-first companies, few actually translate those strategies into practice. Most often, digital transformation for airlines means fancy new technology...

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Airline Leaders Series - Bimali Malalasekara SriLankan Airlines

This interview is part of our exclusive ‘Airline Leaders Series,’ conducted in collaboration with Branchspace – digital reinvented, aiming to transform airlines into better digital retailers. Throughout the series, we’ll highlight the key concepts that are shaping modern airline digital retailing, ensuring you gain valuable insights from each discussion. Leader: Bimali Malalasekara Airline: SriLankan Airlines Role: Manager Digital Commerce Location: Gampaha District, Western Province, Sri Lanka Talks about: Ecommerce, Distribution, Digital...

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Airline Digital Marketing Tech Stack flyadeal case study

A modern airline digital commerce tech stack is seldom highlighted as a differentiator within the airline industry. At Diggintravel, we often discuss how effective digital marketing for airlines is a blend of UX, data analytics, experimentation, and marketing technology. Recently, you can add AI to the mix. But rarely do we see an airline declare their digital commerce tech stack as their differentiator. Well, flyadeal, an agile...

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This interview is part of our exclusive ‘Airline Leaders Series,’ conducted in collaboration with Branchspace – digital reinvented, aiming to transform airlines into better digital retailers. Throughout the series, we’ll highlight the key concepts that are shaping modern airline digital retailing, ensuring you gain valuable insights from each discussion. Leader: Neetan Chopra Airline: Indigo Role: Chief Digital and Information Officer Location: Gurugram, Haryana, India Talks about: Digital Transformation, Digital Experience, Data,...

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Airline Product Analytics Lufthansa

For all you digital professionals who want to learn about airline product analytics, this Diggintravel Podcast episode is a must-listen. While working with various airlines and their digital teams, I’ve observed a common trend: they often start with a single digital team handling analytics, CRO, and optimization, and then expand to encompass multiple specialized digital product teams. One question that I often get in this process...

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2024 Airline Leaders Interview Corendon Airlines

This interview is part of our exclusive ‘Airline Leaders Series,’ conducted in collaboration with Branchspace – digital reinvented, aiming to transform airlines into better digital retailers. Throughout the series, we’ll highlight the key concepts that are shaping modern airline digital retailing, ensuring you gain valuable insights from each discussion. Leader: Melih Pazarloglu Airline: Corendon Airlines Role: Head of E-commerce and Digital Marketing Location: Istanbul, Turkey Talks about: E-Commerce, Digital Marketing,...

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