2022 Airline Digital Optimization Yearbook

Benchmarks from 52 surveyed airlines along with insights from best airline and digital leaders

52 surveyed airlines

Benchmarks and stats from 52 surveyed airlines; plus more than 50 charts and real-life examples

Tips From the best digital leaders

Airline digital leaders, travel experts, experimentation, CRO and UX thought leaders

COVID-19 Benchmarks

Special COVID-19 benchmarks: pandemic impact on airline digital optimization & UX teams

What do your fellow airlines professionals say about our research papers?

Yanendra Weerakkody, Digital Transformation Lead at SriLankan Airlines

‘’All in one place!’’

Thanks for sharing your book, I just screening it and randomly read several topics, its amazing! I could grab most of the digital trends and want to read it freely. It’s a wonderful research, all in one at one place

Risky Malano, Associate Product Manager at AirAsia

"Eye opening!"

I have read your research. And it is an eye-opening for me. There are a lot of that of insight that I will share to my teammates.

Eduardo Kerchner, Assistant Manager Digital Sales at LATAM Airlines

"Amazing job!"

Thank you for the research Iztok. Amazing job with CRO material. I'm using it a lot.

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